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Posts Tagged ‘Marketing’

The $500 website – a stepping stone

  • February 1, 2016
  • 0 comments

What does the $500 website do for you? With a budget of $500, chances are high that your site will work against you, and there is a simple reason. If you compare a reasonable starting … Read more

    • Website Design

The Me Generation Myth

  • September 27, 2015
  • 0 comments

By the title, you can probably tell that I don’t believe in the Millennial or Me generation actually being a thing. Sure, I’ve noticed the seemingly omnipresent sense of entitlement in so many 20-somethings, but … Read more

    • Humanity

Prove you are bigger than being big

  • June 26, 2014
  • 0 comments

I’m launching a new effort, and as such, I need a Twitter account, a PayPal account, a web hosting account, a this account, a that account. And so on. It’s no secret that I like … Read more

    • Marketing
    • Working Better

Why people rarely follow marketing plans

  • March 7, 2013
  • 0 comments

It’s a universal truth that business owners rarely follow marketing plans. I’ve yet to meet a marketing consultant or professor who does not lament this sad fact, while wondering aloud ‘why oh why don’t they … Read more

    • Marketing

The problem with marketing

  • October 7, 2012
  • 0 comments

Writing about marketing is a never-ending affair. I could post here several times per day every day, and never run out of ways to enthusiastically review the same core marketing truths, but that’s kind of … Read more

    • Marketing

Finally, a new Train of Thought website

  • May 16, 2012
  • 0 comments

The new Train of Thought website has finally launched. This is a quick reminder to not put off until tomorrow what your marketing needs today. A client (accidentally) told me one day that they didn’t … Read more

    • Brand
    • Marketing

Is graphic design a profession or a hobby?

  • February 15, 2012
  • 0 comments

The real question may be, do companies hire graphic designers to fill a budget sheet or fuel their marketing? The industry and billions of dollars would seem to suggest graphic design is a real profession, … Read more

    • Graphic Design
    • Marketing

Fear: how bad hair, habits and horrible has-beens happen

  • January 26, 2012
  • 0 comments

Fear is a convenient excuse, a procrastination technique, an avoidance tool. Fear is free, so it’s easy to wield it in the face of anything in life that imposes difficulty. A better method is to … Read more

    • Marketing

Honest marketing begins within

  • January 19, 2012
  • 0 comments

Honest marketing used to be thought of as impossible. I’m not sure why, but I suspect it had to do with romancing a stone, or to put it more succinctly, polishing a turd (ick). Thing … Read more

    • Marketing

The toxicity of buddy deals

  • January 18, 2012
  • 0 comments

How often do you try to get ‘buddy deals’? People have approached me, saying a ‘buddy deal’ went south and didn’t turn out how they wanted. So they came to me, saying they wanted to … Read more

    • Brand
    • Marketing
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