Let’s get something right out in the open. It is purely a myth that advertising no longer works. Advertising has always been effective, and as long as modern society continues, it is highly probable that … Read moreRead more
Couldn’t have said it better myself: The Break Up Advertising hasn’t really changed all that much. Weak advertising no longer stands a chance of working, and the fact is that it never maximized the potential … Read moreRead more
I had the lovely experience of crashing while riding my bike yesterday. While reflecting on it today, I could see that in times of personal crisis, our personal brand characteristics become clearer. You always know … Read moreRead more
I named my first ad agency ‘Train of Thought’ because the phrase succinctly described what we do — we stimulate thought patterns by creating compelling visual and verbal dialogs. I also liked the name because … Read moreRead more
