Do you get emails from salespeople that start with, “I just wanted” followed by any sort of information about an offering that is nothing less than an advertisement? I get them all the time, often … Read more
The problem with big is it’s fat and unwieldy. It’s hard to move around, both inside and outside. When a company gets really big, it gets boring. That’s when people jump ship to go start … Read more
The new Train of Thought website has finally launched. This is a quick reminder to not put off until tomorrow what your marketing needs today. A client (accidentally) told me one day that they didn’t … Read more
When your sales calls, messages or advertisements begin by stating, “We’d like you to know” or “I wanted you to know”, you’re really saying, “I am more important than you.” And that’s a pretty ballsy … Read more
