Hobbyists play to prove.
Businesspeople play to win.
Hobbyists start at the middle and negotiate to the bottom.
Businesspeople start where they start (high, middle or low) and stay there.
Hobbyists spin.
Businesspeople tell the straight story.
Hobbyists doubt their ability to succeed.
Businesspeople are pragmatic about their impending success.
Hobbyists dream.
Businesspeople dream and act.
Hobbyists spend time.
Businesspeople make time.
Kelly Hobkirk - teaching marketers how to harness strategy, goals, reality, and purpose to connect and do better work.
Kelly Hobkirk has been helping companies succeed in creative ways for nearly 25 years. His work has been featured in Time Magazine, and books by Rockport and Rotovision. Get exclusive articles when you sign up for his monthly newsletter.