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The imperfect world of hypercommunication
The pie starts ringing. The sunny sky turns puke green, melting into a black abyss, as the great Cornholio rises out of the ground shouting, “You’re fucked, you’re fucked, you’re fucked!” I’m running away, arms flailing, screaming in horror at … Continue reading
Bad marketing habits die hard
Bad habits are hard to break. If you are routinely investing time in low-yield marketing methods, you have yourself a bad habit. If you need proof, just take a look at some of your daily non-business habits. Here are a … Continue reading
Look for the shorter processes that are most effective
I interviewed a friend of a long-time client as a favor the other day. She called for directions from the road. She had no idea where she was, but she had a GPS in her car. I gave her the … Continue reading
